alishafaghi
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Data Analysis
Customer Segmentation Strategies: Transforming Data into Sales and Loyalty
User segmentation lies at the heart of modern marketing strategies, providing businesses with the ability to tailor their efforts to…
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My Projects
Data Driven Decision Making Using Problem Solving Techniques
How an I.T. Company Achieved a 100% Increase in Revenue in Just 60 Days: A Real-Life Success Story In this…
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Google Analytics
Exploring Google Analytics 4: A Comprehensive Tutorial and In-Depth Video Guide
Google Analytics 4 (GA4) is a powerful tool that provides invaluable insights into website and app performance. In this comprehensive…
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Google Analytics
Exploring the Power of Event Tracking in Google Analytics 4 (+Video)
By tracking user actions such as button clicks, downloads, and form submissions, businesses can gain insights into user behavior and…
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Google Ads Analytics
Don’t Let Zero Impressions Hold You Back: Tips for Managing Your Google Ads Keywords
Are you struggling with zero or low impressions on your Google Ads keywords? Have you been wondering why your Google…
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Data Analysis
Data-Powered Marketing: A Guide to 25 Key Analysis Techniques for Maximizing Success
Data analysis in marketing involves evaluating large amounts of data to gain insights into customer behavior and market trends. It…
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Google Tag Manager
Tracking Form Submissions with Google Tag Manager (video)
Form submissions are crucial in measuring the success of a website. With the help of form submission tracking, website owners…
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Google Tag Manager
Button Click Tracking Using GTM (+Video)
Tracking user actions is one of the most important tasks in performance marketing and marketing analytics. In this article you…
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My Projects
Data Tracking For Web Analytics
Web Analytics is the act of measuring, collecting, analyzing, and reporting of web data to understand and optimize web usage.…
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Google Tag Manager
Google Tag Manager Setup (Video)
In this video you will learn how to setup GTM and how to make sure you got it right and…
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Google Tag Manager
GTM or Google Tag Manger; A Comprehensive Guide
Google Tag Manager is a Google tool that have many inserting features for performance marketers, digital analysts and marketing data…
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Google Analytics
Google Analytics 4; Everything You Should Know!
In this article I reviewed every aspect of Google Analytics 4 or GA 4, and shared what I learnt and…
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Google Optimize
CTA A/B Testing Using Google Optimize
Google Optimize is a powerful tool for running A/B testing experiment and getting the reports. CTA or Call To Actions…
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Google Optimize
Google Optimize Setup; Begin Your Web A/B Testing!
Google Optimize is a tool used for A/B testing in websites. Using this tool you can test effect of changing…
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My Projects
Power BI Data Analysis Project Using Bank Data
In this project I used a dataset called Bank Marketing Dataset which was uploaded in Kaggle. I used Power BI…
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My Projects
Tweet Sentiment Analysis Using LSTM
In this project I used a labeled dataset to create model for sentiment analysis of texts given to model. The…
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Google Analytics
GA 4 Conversion Tracking Tutorial
“Universal Analytics Will No Longer Process New Data Beginning July 1, 2023. Prepare Now By Setting Up And Switching Over…
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Google Analytics
Google Analytics 4 Step By Step Setup Guide (2022)
In this post you will learn how to setup google analytics 4 using google tag manager. This is the most…
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My Projects
Data Exploration With SQL 2 (Covid-19 Death Dataset)
In this project I used the Coivd-19 death dataset and explored many weird and also sad stuff. Again I’m using…
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My Projects
Data Exploration With SQL (Migration Flow Dataset)
In this project I explored Migration Flow Dataset using SQL and I loved because SQL is so easy to work…
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Google Ads Analytics
How To Create 5 Interactive DASHBOARD For Google Ads Campaigns
Create 5 cool dashboards easily in use it to monitor your google ads performance. It will take less than 5…
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Google Ads Analytics
How To Set Google Ads Conversion Tracking Using Tag Manager
Google Ads campaigns need constant optimization, and to optimize your campaigns you need to be able to measure your performance.…
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Google Ads Analytics
Google Ads Data Analysis Report (A Case Study Of Naked Furniture Store) Python + Excel
Report Introduction Naked Furniture is a producer and seller of wooden furniture made with Canadian Wood. The Main store is…
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Google Ads Analytics
Google Ads Reporting Tool
In this video I showed you how to use the reporting tool in G-ads and how to create dashboards and…
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Google Ads Analytics
Google Ads KPIs ; Measure Your Search & Display Ads Campaigns
In this article I prepared a list of KPIs for search ads and display ads campaigns in google ads. These…
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Twitter Analytics
Twitter Performance Advertising; KPIs and Twitter Performance Solutions
What is performance advertising on Twitter ? Performance advertising on Twitter refers to digital ads that ask someone to complete…
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Twitter Analytics
Key Twitter Metrics You MUST Track!
Twitter Metrics will help you monitor and measure your twitter account performance. Using metrics you can track different efforts and…
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Twitter Analytics
Twitter Data Analysis Project To Answer Your Important Questions
Let’s take a look at a simple and effective Twitter Data Analysis Project using excel. In this project I used monthly…
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Twitter Analytics
🤩 How To Effectively Use Twitter Analytics in 2022?!
Twitter analytics is the best place to track your twitter performance. You can check out almost everything that happening in…
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Twitter Analytics
🔹 How To Scrape Twitter Data Without Using API ?!
People, companies, celebrities, presidents and almost everyone are on twitter and tweets contain almost every topic you could imagine! So,…
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Twitter Analytics
🙂🙁 Twitter Sentiment Analysis; 10 Steps To Start From Scratch In 2022
Let’s be honest, no matter what we do, we are controlled by our feelings somehow and it affects our relations,…
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Instagram Analytics
Instagram Engagement Drop Reasons & Solutions (2022)
Did your instagram page engagement drop recently?! Do you have any idea how the Instagram algorithm uses the engagement rate…
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Instagram Analytics
How To Download Instagram Data (Reports & Metrics Data)
There are tons of different data in instagram insights reports, so is there any way to export that data? Can…
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Instagram Analytics
9 Instagram Caption Tips & Examples To Get More Engagement (+List of Best Words & Emojis To Use)
How do I write the best caption for my instagram page?! What words should I use to get more engagement…
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Instagram Analytics
Secrets of Creating More Engaging Posts In Instagram (Based on Data)
If you are searching for new ways to create more engaging posts in instagram, you might wanna check out the…
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Instagram Analytics
3 Best Instagram Analytics Free Apps
If you are looking for free apps to track your instagram page followers, metrics and much more, stay with me…
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Instagram Analytics
Instagram Metrics You Shouldn’t Miss!
Is my instagram page doing well?! How well do users reach out to my instagram posts? What type of content…
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Instagram Analytics
Instagram Insights Explained In Details (With Example)
How many people checked out my instagram page this week? Which post got more engagement?! Which story got more replies?…
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Google Analytics
Form submission tracking steps in google analytics universal
Form submission tracking in google analytics allows you to check the performance of different marketing efforts that led to sign…
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Google Analytics
bounce rate vs exit rate in google analytics; what’s the difference?
When a user leaves a page does it cause the bounce rate to increase or the exit rate?! does it…
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Google Analytics
Unique pageviews in google analytics; (pageview vs unique pageview)
Unique pageviews and pageviews in google analytics often causes confusion, so I’m gonna explain it plain and simple with an…
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Google Analytics
Google Analytics filter; How to create different filters?!
Google Analytics filter Allow you to control the data in the whole google analytics view and in your reports. You’ll…
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Google Analytics
How to set google analytics goals in universal version?
Google Analytics goals are specific activities that you want to check out whether the users completed or not. Goals have…